Amazon ads and promotions, managed on one rhythm.
For a flat fee - never a percentage of your spend.
Flat-fee Amazon PPC management for growing Seller Central brands. We run the weekly work, coordinate promotions, and show you every material change.
See the weekly work before you buy it
A flat published fee to take the weekly ad work off your desk - engine-run, human-committed, nothing ships unread. This is what lands each week: a change ledger, a month-1 baseline, and a short async brief. The proof is the running record, not a promise about ROAS.
| Date | Campaign | Change | Why | Status |
|---|---|---|---|---|
| Jul 14 | SP · Non-brand exact | Bid -18% | ACoS above guardrail 3 wks | Committed |
| Jul 14 | SP · Auto | + 6 negatives | Irrelevant search terms harvested | Committed |
| Jul 15 | SB · Brand defense | Budget +$40/day | Within agreed pacing range | Committed |
| Jul 16 | SP · Hero SKU | Paused waste | 0 sales / $210 spend, 30 days | Committed |
What changedNon-brand ACoS back inside the guardrail range after the bid pullback.
Needs your decisionLaunch campaign wants a budget step-up beyond the agreed range - approve?
WatchingPrime week ad surge staged; coupon fee check clear.
Growing Seller Central brands under $5M
Roughly $8K-$60K a month in ad spend, selling 3P on Seller Central, who want the weekly ad work off their desk - not another dashboard to check, and not a full-service agency retainer.
- Nobody owns the weekly ad work end to end
- A percentage-of-spend fee climbs every time you scale
- Deal weeks starve the ad budget by mid-morning
- The software still needs a human to steer it
- Coupon and deal fees keep changing under you
- Ads and promotions are run on separate clocks
Published pricing, by ad-spend band
Flat, all-in, and never a percentage of your spend. The number is on the page.
Tier 1
Core weekly management
Tier 2
Adds event-window execution
Tier 3
Adds Prime / BFCM coverage
Flat, published, never a percentage of your spend · onboarding included · 90-day initial engagement, then month-to-month
Standard pricing begins at $1,297. Any tier, first three qualified brands only.
Nothing runs unread
Every tier runs the same machine; depth scales with your spend, the machine underneath does not change. Every week it moves through six steps - and a human owns the one that matters.
Pull
The engine pulls your account
Draft
Changes worth making, drafted
Review
A human checks each against your guardrails
Commit
Routine changes ship; big calls escalate
Ledger
Every change logged with the reason
Brief
A short async brief in your inbox
The engine handles
- Pulling the account and finding the changes worth making
- Drafting them as a ready-to-execute change list
- Surfacing waste, coverage gaps, and pacing drift
- Watching the promotion calendar and fee changes
A human commits
- Reviews every change against your commercial guardrails
- Applies the context the ad data does not carry
- Ships routine work, escalates the bigger calls
- Writes it all to the change ledger
Ads and promotions on the same clock
On Amazon they are one steering problem, not two. Coordination is included at every tier; depth is what scales with your tier.
Pre-event readiness
Inventory check, reference-price and fee review, calendar locked.
Budget & bid plan
Ad surge staged so a starved budget doesn't go dark by mid-morning.
Window monitoring
Deal window watched and steered in real time on the higher tiers.
Post-event readout
Incrementality read honestly - pre and post lift, not a vanity number.
Deal weeks demand ad surges of 50 to 150 percent, and a starved budget exhausts by mid-morning - the deal you paid for goes invisible. Coupon fees were rewritten three times in thirteen months, and a mistimed run of deals can reset your reference price. Run on separate clocks, each one punishes the other. Scope is bounded by layer - published on the pricing page.
Fixed within a published tier, never a percentage of your spend
Percentage of ad spend
The fee climbs every time you increase budget - the incentive runs against you.
Fixed published fee
Set by your tier, not your spend - the incentive runs with you.
A percentage-of-spend fee pays the manager more when you spend more - the most common complaint about Amazon ad agencies.
Our fee is fixed within a published tier and never a percentage of your spend.
The software vendors themselves say a human still has to steer - "human in the loop," an "AI control" toggle, tools that flag the work but do not take responsibility for the call. We are the human, and we take the accountability: every change logged, every material exception documented. See the model comparison on the pricing page.
Not for everyone - and we'd rather tell you now
If you're over $5M in Amazon revenue, spending more than $60K a month on ads, or running 1P/Vendor Central or a shared-account structure, you've outgrown a productized tier - that work is handled by our parent, TESMO. And if you're spending under about $3K a month, you don't need us yet. Routing, never rejection.
$5M+ revenue·$60K+/mo spend·Vendor Central·Shared-account
That's TESMO territory. Meet TESMO → Or see whether AdCadence fits.
Straight answers
Why a flat fee instead of a percentage of my spend?
Because a percentage of spend pays us more when you spend more - the single most-cited complaint about Amazon ad agencies. Our fee is engine-driven, so it does not scale with your budget: it is never a percentage of your spend, and it is fixed within a published tier.
Who actually executes the changes?
We do. Under the commercial guardrails you set and a standing mandate, we apply routine changes in your ad console each week - and log every one in a ledger you can read. Bigger moves (large budget increases, new strategies, new promo participation, anything with margin or inventory consequences) we bring to you first. You are not clicking bids; that is the chore you are paying to shed.
Do you guarantee a ROAS or ACoS?
No - and be wary of anyone who does; results are partly market-driven. We manage your account toward agreed commercial guardrails and document every material exception: we hold your TACoS range, address potential misallocation, lift coverage, and log every change. You can see exactly what we did.
What about promotions - coupons, deals, Prime Day?
Promotion coordination is included at every tier - it is not an upsell. Amazon rewrote promo fees three times in thirteen months, and a mistimed run of deals can reset your reference price. We run your promo calendar on the same rhythm as your ads, because on Amazon they are one steering problem. Deal and coupon submission, event-window monitoring, and Prime/BFCM coverage are on the higher tiers.
How much does it cost?
Published, flat, by ad-spend band: $1,297, $1,997, or $2,997 a month. Right now the first 3 qualified brands can start on a 90-day founding pilot at $997/mo; standard pricing begins at $1,297. Never a percentage of your spend.
Is this AI or a person?
Both, by design. Our engines do the heavy analysis every week; a human reviews and commits every change against your guardrails. We never ship a change unread.
Book a 20-minute fit check
We confirm your tier, check that AdCadence is the right fit, and show you the month-1 audit we'd build. No percentage of your spend. No setup fee.
Book a 20-minute fit check →